EP 69: Is Marketing a Cost or Investment?

I can instantly tell if someone will be a massive success or failure depending on how they define marketing. 

You can’t win in business if you think marketing is a cost. It’s an investment vehicle powerful enough to transform $1 into $10. 

Marketing terrifies “fakepreneurs.” Because they don’t realize it’s the single greatest wealth building secret known to mankind. 

In this episode, I reveal why marketing is the bloodline to your business. I’ll show you some different ways to market. And help you get started even if you don’t have a marketing budget. 

Show highlights include: 

  • Why you can’t build a business by word-of-mouth marketing (even if you’re the best at what you do) (3:43) 
  • The weird way spending more than you make on marketing makes you stinkin’, filthy rich (7:37) 
  • Why only focusing on one social media platform is more profitable than being on evert one (10:46) 
  • How to make a massive impact with your marketing when you don’t have a penny in your budget (13:53) 
  • Why understanding marketing gives you an unparalleled sense of confidence in business (22:19) 
  • The “Dollar Trick” from one of the greatest marketers to walk the earth that you can easily apply to your promotions (25:52) 
  • Why giving gifts is the single best marketing secret you never heard (and easy ways to start sending meaningful gifts) (28:42) 
  • How to protect your business from ruthless social media companies who will shut down your accounts for having your own thoughts (48:01) 

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If you want exclusive content and the first chance to grab my new book Magicians vs Mules when it releases, head over to https://markevansdm.com/ and sign up for updates. 

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Listen on Apple Podcasts